As an integrated digital marketing agency, iEntrepreneur offers full service across all areas of digital marketing including display, paid search, web design and online advertising.
We use a performance planning framework based on SoCoLoMo which stands for Social Commerce and/or Content Local and Mobile to optimize spend between channels.
An integrated Digital marketing strategy is composed of several critical components. Successful execution of a strategy demands that each component be used. The following pieces put together make up the puzzle that is integrated digital marketing:
Modern branding management involves building an identity for your product, getting it on the minds of consumers and then protecting that identity, especially online. That means helping more people get to know your product in the first place, finding out what they think of it and then responding smartly to the opinions they voice. Our team of experts at iEntrepreneur can coach you through all that, making sure that your company’s good name is intact through all the ups and downs of doing business.
Social media allows a great opportunity for building relationships and communicating directly with customers. To facilitate these relationships, the role of community manager is becoming increasingly important for all types of businesses.
Usually, community managers are the social media voices of their brands, fulfilling multiple roles including social media strategists, customer service managers, content creators, product managers and evangelists.
While old SEO approaches were focused on machine experience, the new search experience optimization is all about offering value to end users. SEO is about people, not machines. Taking customers out of the one-size-fits-all sales funnel can increase web traffic, improve user engagement and raise conversion rates: all keys to a better bottom line.
Search Engine Marketing is an umbrella term that covers anything that a business owner can do to improve their website’s ranking on search engines, with the goal of getting onto the first page at as low a cost as possible.
Search engine marketing is one of the fastest growing forms of marketing, with CEOs reporting a rapid increase for a year to year investment through the proper implementation of web marketing programs. Clearly, any company who is looking to drive sales and increase their brand awareness should consider engaging in a varied and aggressive search engine marketing campaign.
Like traditional direct mail advertising, email marketing allows you to reach an audience of any size while providing measurable results on the effectiveness of the campaign. E-mail marketing is perfect for promotions, launching a new product or simply staying in contact with your customers.
Reputation Management is everything to a company. A good reputation can take years to build. Unfortunately, it can easily be destroyed in a matter of moments. With the long reach and instant communication that the Internet grants, a good reputation can be destroyed before the victim even realizes that there is a threat. Good reputations can be wrecked by unintentional missteps, disgruntled former employees, and vengeful business competitors. Online reputation management helps to defend against these occurrences.
A negative online presence can damage business associations, resulting in countless lost revenue for a company. Through iEntrepreneur’s online reputation management services, our clients can be assured that their hard-earned reputations are protected.
As a business, you know that word-of-mouth advertising is the best kind of advertising you can get. Well, social media is the fastest way word-of-mouth opinions spread about your company—both good opinions and bad opinions. Social media marketing is becoming an imperative for any business that wants to not only connect more personally with consumers, but maintain control over their online image. At iEntrepreneur, we help you decide which social media platforms like Facebook, Pinterest, Twitter, LinkedIn and Blogging your business should use and which you should ignore. we help you to map out a plan to navigate the treacherous social media waters.
Mobile Marketing is the latest technology that helps you attract more new customers -customers that spend more money, more frequently!!! We can help you launch a successful mobile marketing campaign to connect, communicate and keep your customers coming through the door again and again. Online marketing is considered to be one of the most popular methods of marketing. But the sheer number of mobile users dwarfs the potential of an online marketing campaign. As mobile phone users are more in number, the effectiveness and the eventual success of a mobile marketing campaign would be far stronger than what you could expect from an online marketing campaign, which still is a very popular method of marketing today.
Design, structure and content are the most important elements of website design. Your business needs a website that will effectively communicate your brand story through design and copy, contribute towards the sales process and has streamlined navigation menus. Your website must provide a great first impression about what you do. We build beautiful, attention-grabbing websites that are user-friendly and keyword optimized for search engine effectiveness.
At iEntrepreneur, we offer comprehensive eCommerce services for online retailers looking to improve their usability and build confidence with online clients. Whether you require shopping cart software to seal the deal with customers or a consultation to increase the effectiveness of your PPC advertising efforts, our professional Internet marketing specialists will build you a custom package to address the needs of your online marketing campaign.
The marketing world is changing faster than a high-school student’s wardrobe. As a business owner, you have enough on your mind without trying to keep up to date with the latest methods to market your business online. We develop a strategic plan for your businesses to integrate all the newest digital marketing methods and put them to work to grow your business faster.