Tagged: Mobile

micro moment marketing sales funnel

Micro Moment Marketing

The mobile explosion has significantly changed the way online marketers look at the customer journey. Using the micro moments framework is an excellent way to understand the online customer journey from search discovery intent through to purchase intent.

Mobile Marketing for Travel Agents

Mobile marketing is not just for big brands but has become the new standard in small business marketing, too. It’s great for securing business with local customers who’re on-the-go. Any type of local business can benefit from mobile marketing, with the most searched mobile categories being: restaurants, retail shops, financial information, and events/concerts.  This article is about mobile marketing for Indian travel agents. Rapid advances in mobile technology means that personalized offers delivered straight to consumers’ mobile devices are rapidly becoming part of the new normal. As smartphones get smarter, cheaper and easier to use — coupled with the...